What I bring... A proven track record of partnering with ambitious companies to transform complex challenges into world-class digital products, brands and experiences that users love — and unlock measurable business outcomes..
︎ ABOUT ME...
Skills & Expertise:
PD Product Design
UX User Experience
UI User Interface
CD Creative Direction
AD Art Direction
BI Brand Identity
︎ A little about me...
I'm an Australian-based Senior Design & Product Experience leader with 20+ years designing best-in-class digital products, brands and experiences — using data-driven decision making, design thinking and human-centred principles to drive real business results.
My career bridges creative and strategic thinking across start-ups and global enterprises in Australia, Germany and Brazil, such as:
Rebel Sport, Deloitte Digital (Client: Telstra), Visual Jazz Isobar (clients: Jetstar, Quest Apartments, Yellow Pages, Maybelline), Sportsnet (Clients: Formula1, Australian Open, Rugby World Cup), GroheX/Lixil Group, Vogue Brazil, VML/Young & Rubicam, MTV Brazil, TAM Airlines.
I’m currently working as Digital Experience Manager at Coles Group, where I’m responsible for end-to-end digital experience and turning complex business problems into elegant, personalised solutions.
Besides design work, I spend most of my time learning/searching art, technology, and futebol (soccer!).
Contact:
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Current and previous brands I have the honor to work with:
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