What I bring... A proven track record of partnering with ambitious companies to transform complex challenges into world-class digital products, brands and experiences that users love — and unlock measurable business outcomes.
︎ ABOUT ME...
Skills & Expertise:
PD Product Design
UX User Experience
UI User Interface
CD Creative Direction
AD Art Direction
BI Brand Identity
Roger is an Australian based Senior Product Designer & Creative Director, with over twenty years of experience, providing design solutions (with an emphasis in UX/UI) to complex business problems.
My work thrives on blending user-centered design, solid creative background, and strong analytical skills to create delightful digital experiences.
During my career I have work in collaboration with startups, enterprise, design studios and advertising agencies in Brazil, Germany, and Australia.
Skills & Expertise:
PD Product Design
UX User Experience
UI User Interface
CD Creative Direction
AD Art Direction
BI Brand Identity
ED Editorial Design
Coles Group
Digital Experience for one of the most iconic retail brands in Australia
Jan, 2023 - Present (Melbourne, Australia)
I'm curently working as Coles Digital Content & Experience Manager.
Responsible for digital content and experience creation/optimization, targeting, personalisation, and A/B testing for Coles web&app homepages, seasonal campaign pages, and more.
Visit website: coles.com.au ︎